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As we face the fundraising deadline at midnight tonight, I want you to know what we are up against. Less than 24 hours ago, the McCain campaign launched the latest and lowest in a series of misleading attack ads. This Karl Rove-style ploy misleads people about Barack's energy plan and even mocks his ability to inspire voters and bring Americans back into the political process. Watchdogs in the media are calling McCain's accusations "bogus," "desperate," "wrong," "misleading," "ugly," "offensive," "reckless," and "a nasty turn into the gutter." Some of McCain's own supporters agree. One senior Republican strategist quoted by the Washington Post called the latest ad a "wild swing at Obama" that reflects his campaign's "increasing bitterness" and the lack of "any coherent strategy to elect McCain." Even John Weaver, a strategist who worked for McCain's presidential campaign in 2000 and on his current campaign last year, called the ad "childish," adding that this negative strategy "diminishes John McCain" and "needs to stop." But we will not let any attack stand. Barack himself responded quickly and forcefully, and within hours our campaign created a response ad to take their smear tactics head-on. Make a donation of $5 or more now to get our response on the air and show the McCain campaign that there is a cost to this kind of negative politics.
With the election less than 100 days away, media pundits and Washington insiders will be watching our fundraising numbers more closely than ever. In the face of these new attacks, you can help demonstrate that a movement funded by grassroots supporters giving only what they can afford is ready to take on the Republican fundraising machine and its onslaught of negativity. Your support will also give this campaign a crucial boost in momentum as we build our organization to compete in all 50 states. There are only hours left to make an impact in July. Watch the new ad and make a donation of $5 or more before the midnight deadline.
Thanks,
David David Plouffe
Campaign ManagerObama for America

Obama

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-- The McCain campaign is bragging that they are out-raising and out-spending us. By collecting huge checks from Washington lobbyists and special interest PACs, they raised more money than ever before in June. Combined with the Republican National Committee, they now have more than $95 million in cash on hand. I recorded a short video in my office about what we are up against. Now is the time to step up and make your first donation to help us close the gap. Please watch the video and make a donation of $25 now:
https://donate.barackobama.com/stepupTogether, we have already accomplished so much in this campaign. But we cannot take it for granted. This grassroots movement won't just happen on its own. It's up to you to make it happen.
Thanks,
David David Plouffe
Campaign ManagerObama for America